Day To Day

Category: Marketing

15 June | Redhype | Branding, Marketing

Why Storytelling is Vital to the Success of your Brand

What is the value of a compelling story? Our brains process information through narratives, so it’s only human nature to find common ground through a story. In the world of marketing, brands that can successfully paint a picture of who they are, are more likely to gain a long-term and loyal customer base. A story is even […]

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23 November | Cara | Marketing, Social Media

The World of Social Media Marketing

Why You Should Take Advantage of Social Media Marketing Social media marketing came onto the scene as fast as the latest fashion trend; and like most fashion trends, people assumed it would be a passing fad. Over the years, various platforms of social media have evolved and transformed before our eyes proving that it’s here […]

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30 October | Cara | Marketing, Thoughts

The Power of Marketing: A Case Study

NEXT Greenville and the Power of Marketing Have you given much thought to the definition of marketing? Marketing is an umbrella term that is often tied to branding and advertising, all of which work together for a specific service or product. Your brand is your promise, but your promise is useless if it falls on […]

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26 October | Cara | Branding, Marketing, Thoughts

Perimeter: Bringing Blueprints to Life

Marketing and Branding for Real Estate and Architectural Industries Thanks to ArcViD, we’ve been busy here at the Redhype HQ. If you aren’t already familiar, ArcViD is a new department of Redhype that specializes in marketing and branding for real estate and architectural industries. ArcViD’s innovative approach to marketing and branding resulted in Perimeter teaming […]

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20 August | Cara | Branding, Design, Marketing

Lindsey Hayes: Architectural Visualization in Motion

Interview: Today we sat down with Lindsey Hayes, the Multimedia Designer for Redhype. An imposing stature is paired with a soft southern accent, and a clear authority in the field of architectural visualization. Hayes distinguishes himself from other 3D and render artists through his attention to detail, composition, dedication to reality, and most remarkably, his […]

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