Day To Day

Category: Thoughts

26 October | Michael | Branding, Marketing, Thoughts

Perimeter: Bringing Blueprints to Life

Marketing and Branding for Real Estate and Architectural Industries Thanks to ArcViD, we’ve been busy here at the Redhype HQ. If you aren’t already familiar, ArcViD is a new department of Redhype that specializes in marketing and branding for real estate and architectural industries. ArcViD’s innovative approach to marketing and branding resulted in Perimeter teaming […]

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26 August | Michael | Branding, Design, Thoughts

Sushi Go: Building a Brand in Greenville

Let’s talk about building a brand. A buzzword heard throughout the marketing, corporate, and digital world. You’re constantly being told ‘to rep this brand, stay true to the company brand, build your personal brand,’ etc. but what does that mean? We’re here to break it down for you— don’t worry visuals are included. Branding 101: […]

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25 February | Kaleb Alexander | Inspiration, Thoughts

The Usual Clients Infographic

Thought this was clever….and accurate. My favorite is “The Intruder”- “sometimes critiquing work that isn’t even ready to be seen.” Found this little gem on

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10 February | Kaleb Alexander | Thoughts

Valentine’s Day

Did you know… 58 million pounds of chocolate are purchased during the week of Valentine’s Day. 8 billion Sweetheart candies are produced each year, majority being purchased between Jan 1- Feb 14. Approximately 150 million Valentine’s Day cards are exchanged annually, making Valentine’s Day the second most popular card-sending holiday after Christmas. Americans spend almost […]

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30 January | Kaleb Alexander | Thoughts

Super Bowl XLIX

SUPER BOWL SUNDAY IS RIGHT AROUND THE CORNER! Are you all sick of hearing about Deflate Gate? I know I am! But Rob Finnerty absolutely destroys the topic: So Tom Brady likes his footballs slightly under-inflated, so what? Who cares? Aaron Rodgers likes his footballs over-inflated, Brad Johnson paid someone to doctor his footballs before […]

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